Doing Digital Transformation

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The Italian Industry 4.0 Plan is an important initiative to help focus the attention of the productive system to the paradigm of the so-called 4th industrial revolution and, more generally, to digital transformation and innovation. But, exactly, in practice, how is digital transformation done? Digital transformation in short Let’s try and simplify as much as […]

Digital Sales Transformation: we take stock

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CRM Digital Sales Transformation is closely related to the key sales management tool, namely the CRM (Customer Relationship Management), the IT platform for managing interactions with potential and existing customers. Introduced in the 90s, it lets you to map, plan and manage the execution of sales, marketing and after-sales service activities and automate their processes. […]