Selling ​​with immersive technologies?

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Immersive technologies, like many other components of today’s digital revolution, aren’t new. Virtual reality, for example, has been adopted in the medical field, in the automotive industry and in flight simulators since the ’70s. What changes today, and this is a general trend, is the market offering of increasingly sophisticated tools at ever lower prices. […]

Digital Sales Transformation: we take stock

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CRM Digital Sales Transformation is closely related to the key sales management tool, namely the CRM (Customer Relationship Management), the IT platform for managing interactions with potential and existing customers. Introduced in the 90s, it lets you to map, plan and manage the execution of sales, marketing and after-sales service activities and automate their processes. […]